KICKSNATION
TAKE SNEAKER SHOPPING OFF YOUR PLATE
KICKSNATION IS BUILT ON THE IDEA THAT EVERYONE LOVES COOL SNEAKERS BUT NOT EVERYONE LOVES SHOPPING FOR THEM ONLINE OR AT THE MALL
The innovative personal styling service ships a personalized box of three pairs of sneakers to try on based on a short online quiz. I directed the brand’s launch from the ground up, synergizing the functional aspects of the platform with sophisticated creative that lets modern people know that concierge sneaker shopping is something they cannot live without.
MY ROLE
BRAND MARKETING STRATEGY
BRAND IDENTITY
CONTENT CREATION
LAUNCH
MEDIA